MELANFONIE

* The crossover between electronic music and classical composition has never been in more vibrant and dynamic health. Multifarious musician Emika explores this fertile ground on her ambitious new opus 'Melanfonie': her first orchestral composition, some four years in the making. * Funded by a hugely successful Kickstarter campaign that exceeded its target by an impressive 25,000. * While many rebel from their classical training never to return to it explicitly, Emika has always been attracted to the potential and freedoms offered by the symphony form. * As well as taking inspiration from her electronic music background in composing the music itself, Emika also applied some of production and playback principles from that realm to create a piece whose every element has been carefully considered. * Emika is on a quest to try and change what we mean when we talk about ˜classical music™. For her, the magic of the ˜genre™ is about the instruments themselves and more importantly the people who play them; not the restricting traditions and conventions of the classical world itself. * I want to change the face of classical music and give it a more honest and real image. It is time we had something other than pomp and circumstance and avant-garde squeaks and pops.› * Tracklist: 1. Grief (Prelude), 2. The Miracle (Movement 1), 3. Letting Go (Movement 2), 4. Love (Movement 3), 5. Destiny (Movement 4), 6. Finally Free (Coda) Supported by Chilly Gonzales, Zola Jezus, Ellen Alien, Nina Kraviz, Mala, Christian Kellersmann, The Barbican, Francesco Tristano. Key Marketing Info Outdoor advertising plan: Posters in London and Berlin Missy Magazine (DE) 1/4 Page in Nov/Jan issue The Wire (UK) Print ad in January 2017 issue Fact + more Social media videos, behind the scene footage, lots of content for online (4 months) 2 week Facebook sponsored campaign around all releases in the campaign, reaching ~ 44,492 users 2 week Twitter promoted campaign around all releases in the campaign, reaching ~ 5834 followers Youtube video ads to run in December and Januray Youtube Ad words also used Press Features: RA (album announcement) https://www.residentadvisor.net/news.aspx?id=36651 Thump (Momente single announcement with stream) http://thump.vice.com/en_us/track/emika-classical-melanfonie-momente Kaltblut (Momente video series premier) http://www.kaltblut-magazine.com/exclusive-video-series-emika-melanfonie-momente / Classic FM to launch second single with video content and possible radio play / interview feature DJ Mag (UK) Print interview done (January issue) Kaltblut (DE) Print interview done (December issue) Wired (UK) Print interview done (November/December issue) Groove (DE) Print feature making-of (January issue) Musikexpress (DE) Print feature (December issue) TAZ (DE) Print feature (interested) Kickstarter (UK): Feature Radio & online Features Classic FM (radio interest) CMU (UK): http://bit.ly/2fAK7xv Thirst 4 Beats (AUS):http://bit.ly/2fFL8Xo Artefaktor radio (MX): Mexico interview: HTTP://BIT.LY/2EFOL4D Symphony Press Results: (confirmed)? Germany:? Deutschlandland Radio Kultur / Tonart Club - Feature - May 27/2016 - http://bit.ly/1TR23oU Deutschland Radio Kultur / Music Tech Fest Special - May 30/2016 - http://bit.ly/28YgPWk Radio Eins / Freistil - Feature - May 25/2016 - http://bit.ly/28NYcob? Missy Magazine -Two Page Feature - Aug/Oct 2016?Missy Magazine - 1/4 Page Advertisement - Nov/Jan 2016/17? Groove - Feature - Jan/Feb 2017 (interest)? Musikexpress  Feature - Jan/Feb 2017 (interest)? TAZ - Feature - Jan 2017 (interest) Thump (DE): Momente full stream Groove (DE): Interview Electronic Beats (DE): January feature & joint interview Kaltblut (DE): Momente video series: http://bit.ly/2fgoqTh UK: The Wire - Advertisement - Jan/2017?The Wire - Track included on šTapper› compilation - Nov/2016?Music Tech Mag (6 page print feature) July 2016 Fact - Advertisement - Jan/2017?DJ Mag UK - Two Page Symphony Feature?DJ Mag UK - Dance Music Goes Classical Article - http://bit.ly/28S4xCq Kaltblut - Interview secured? Wired UK - Interview secured Album announcement Resident Advisor (UK/USA): http://bit.ly/2e8CvBp Quietus (UK): Prelude video premier Poland: Polski Radio / Radio Troijka - Feature - April 15/2016 Laif Magazine (PL) - Cover Story - May/2016 Mexico: Artefaktor radio (MX): Airplay / Mexico interview USA Thump USA: Stream of single Melanfonie Momente: http://bit.ly/2eDP8DY Bigshot (USA): End of year Q&A Czechoslovakia Radio 1 / Josef Sedlon (CZ) : HTTP://BIT.LY/2FGFYG1 News Clubbing Spain (ES): http://bit.ly/2eeYdHQ Subrewind (UK): http://bit.ly/2dbNqZ4 Rave (CZ): http://bit.ly/2dVqIa2 Muno (PL): http://bit.ly/2eqUHJE CMU (UK): http://bit.ly/2e50Ax2 I House U (UK): http://bit.ly/2dvsf5q Triphop Turkiye (TU): http://bit.ly/2dLHFXf Dubiks (UK): http://bit.ly/2eeLVdO Artefaktor Radio (MX) - Music Monday: http://bit.ly/2fzczTZ Other Features & Promo Crowdfunding Campaign News:?Kickstarter Campaign - http://kck.st/28R1efw Kickstarter Launch Video - http://bit.ly/28RT6cS Musikexpress (DE) - Sept/2015 - http://bit.ly/1MF9W7d Electronic Beats (DE) - Sept/2015 - http://bit.ly/1PHQ7S3 Xlr8r (USA) - Sept/2015 - http://bit.ly/28OCuhR? Big Shot (USA) - Sept/2015 - http://bit.ly/1RjRRBO Cycling Defrost (AU) - Sept/2015 - http://bit.ly/28OEAOU Resident Advisor (UK) - Sept/2015 - http://bit.ly/1PHQ7S3 DJ Mag (UK)  Sept/2015 - http://bit.ly/1KtW1Aq DJ Mag (UK) - Nov/2015 - http://bit.ly/28S24YZ Kitmonsters (UK) - Seot/2015 - http://bit.ly/1NlNYdR Gear Junkies (UK) - Sept/2015 - http://bit.ly/1Kpk9Da Datatransmission (UK) - Sept/2015 - http://bit.ly/1hVjUZJ Datatransmission (UK)  Nov/2015 - http://bit.ly/28PL9Dk AudioAddictMag (UK) - Sept/2015 - http://bit.ly/28QU4b3 Deuxiempage (FR) - Sept/2015 - http://bit.ly/28QU4b3 szarpidrut (PL) - Sept/2015 - http://bit.ly/1RplZt8? Radio 1 Prague (CZ) - Sept/2015 - Interview? Rave (CZ) - Nov/2015 - http://bit.ly/1PBklHg? Zero Magazine (SE) - Sept/2015 - http://bit.ly/1PBklHg Symphony Listening Parties:? Cross Club / Prague (CZ) - April/2016 - http://bit.ly/28PVn6D? SKOG Urban Hub / Brno (CZ) - April/2016 - http://bit.ly/28Ycd2q Milosckredytowa9 / Warsaw (PL) - April/2016 - http://bit.ly/28NXKq3 Sfinks700 / Sopot (PL) - April/2016 - http://bit.ly/28POlgR Szpitalna 1 / Cracow (PL) - April/2016 - http://bit.ly/28RYXQu Funkhaus / Berlin (DE) - May/2016 - http://bit.ly/28Sdvjz Funkhaus Berlin Premiere News:?Groove (DE) - Funkhaus Premiere News -May 15/2016 - http://bit.ly/28S0IgH Radio Eins (DE) - Funkhaus Premiere News - May 15/2016 - http://bit.ly/28S3u4u Musikexpress (DE) - Funkhaus Premiere News - May/2016 - http://bit.ly/28UajCh CMU (UK) - Funkhaus Premiere News - May/2016 - http://bit.ly/28PPrsX Main Points Fans donated 25,000 to Emika for the project Fans paid for the album before hearing any music Electronic & Neo Classical. Fits 2 genres / Cross over The composition is inspired by electronic music Emika hired double the amount of bass players in a normal orchestra Emika created a new seating plan for the orchestra, to sound more like a wide stereo pop album Echo concepts (electronic music) Romantic piece, lyrical piece, universal themes of love and sadness, huge beautiful melodies 50 piece symphony orchestra Silver-toned soprano Michaela Srumova Composed in Berlin Recorded in Prague at Czech Radio Studios.